I have recently read quite a few articles regarding Retail Reinvention. Having been in the industry for so many years, even though I am retired, I continue to be fascinated by all things retail related. Especially regarding fashion and beauty.
Two of the most significant changes impacting the landscape are:
Subscription services – a monthly charge to receive a box filled with new items based on your preferences that you keep, or a monthly fee to rent, return, and refresh a selection of items with new ones.
Resale of Used Items – Thrift and consignment stores have evolved and expanded into online channels and are now morphing into retail departments within stores or as freestanding locations. Key players have entered or have announced their plans – Bloomingdales, Macys, Urban Outfitters, Patagonia, Banana Republic, Stage, Nike, Vince, West Elm, JC Penney. The list grows daily.
These are definitely game changers. Several of the reasons noted are:
Convenience – Shop online and have it delivered to your home.
Newness – We all want to try the latest, greatest and best items.
Sustainability – Help the planet, recycle, reuse, repurpose.
Affordability – Rent designer clothes and accessories for a reasonable monthly fee.
Selection – So many items to choose from.
I find this fascinating. The younger generations are definitely driving these choices. And rightly so. It is in sync with their values and goals. Since Marie Kondo inspired all of us to only keep what brings you JOY, consignment and thrift shops have been overwhelmed with merchandise. People are more open to vintage and used clothes. No stigma attached. And the concept of renting clothes and accessories for a short time is preferred. No more jammed closets with items we no longer use or wear!
With this reinvention of how we buy, rent, use, reuse our “Things” – I was sparked to expand the concept to our “Thoughts”. We can use the same principle of reinventing ourselves. What thoughts, habits, feelings, wants and routines need to be recycled?
What behaviours continue to represent us and which should we let go of?
What dreams and goals are still relevant and which aren’t?
What are our likes and dislikes as of today, not from the past?
Give yourself the chance to Reinvent Your Entire Being. From head to toe, and heart to mind. Clear out what no longer serves you. Make adjustments to refresh yourself. Try a new way of doing something. Try modifying your behaviour. Go left instead of right. Try a new sport. And if you don’t like it, then do not subscribe to it! Let it go. Reinventing is a necessary component for all of us. Become the new and improved version of YOU.
Here’s to your Reinvention!
With Light and Love,